ABOUT

Hi, I'm Aurelia - a UX Researcher and Designer with 15 years of industry experience across startups, Fortune 500 companies, and government agencies. My work combines deep human insight with elegant design solutions, bridging research and design to create experiences that are thoughtful useful, and aligned with both user needs and business outcomes.
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I specialize in navigating ambiguity with clarity and adaptability. Whether I'm leading generative discovery or refining interaction patterns, I bring a systems-thinking approach that helps teams move forward with confidence.​​
Areas of Domain Expertise
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I've designed and researched across a broad range of domains, including:
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Service Design
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Research Operations
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High-Velocity Human Factors (HVHF)
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Voice interfaces (VUI) & multi-device systems
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Device provisioning and data management
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E-commerce
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Analytics platforms
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Crowd-sourcing and emerging tech
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Healthcare and medical user experiences
What I Love About This Work
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Mentoring and collaborating with cross-functional teams to elevate the quality of research and design
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Bringing structure and focus to complex, ambiguous problem spaces
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Turning raw data into insight - and insight into action
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Aligning user needs with strategic goals to influence product direction
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Creating scalable research frameworks that support both innovation and execution